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Lookup NU author(s): Professor Eleftherios AlamanosORCiD, Professor David Charles, Professor Savvas PapagiannidisORCiD
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Author(s): Alamanos E, Charles D, Papagiannidis S, Bourlakis M
Publication type: Conference Proceedings (inc. Abstract)
Publication status: Published
Conference Name: 2014 Shopper Marketing & Pricing Conference
Year of Conference: 2014