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Changes in Management Accounting Practices during Economic Crises: a Longitudinal Study of Thailand from 2001 to 2012

Lookup NU author(s): Dr Lana LiuORCiD, Nuatip Sumkaew, Professor Josephine McLarenORCiD

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Abstract

This study examines the changes in management accounting practice (MAPs) in Thailand over the period of 2001 to 2012, and reveals the underlying contingent factors. The longitudinal perspective on MAP changes is based on a survey of 460 companies on the Stock Exchange of Thailand (SET) undertaken in 2012 and survey results of two previous studies (Nimtrakoon, 2009; Phadoongsitthi, 2003). The results indicate that MAPs have remained relatively unchanged throughout the period. Budgeting systems for cash flow planning and performance evaluation using budget variance analysis are the most popular MAPs throughout the period. Perceived benefits of MAPs may not always move in the same direction as adoptions of the MAPs. For example Thai managers increasingly appreciate the benefits of capital budgeting techniques – NPV, product profitability analysis and long range forecasting. However, the adoption rate of these MAPs has fallen. The binary logistic regression results show some positive and significant relationships between MAPs and some contingency factors (perceived environmental uncertainty, organisational strategy and size) whereas other contingency factors (intensity of market competition, organisational structure and types) have a significant negative association with MAP adoptions. This study sheds some light on underlying reasons for MAPs changes in a Thai cultural context.


Publication metadata

Author(s): Liu LYJ; McLaren J; Sumkaew N

Publication type: Conference Proceedings (inc. Abstract)

Publication status: Published

Conference Name: Management Accounting Research Group Conference

Year of Conference: 2013

URL: http://www.aston.ac.uk/aston-business-school/research/events/past-events/2013/marg-conference-2013/


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