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Lookup NU author(s): Professor Fred Lemke
This is the final published version of a conference proceedings (inc. abstract) published in its final definitive form in 2016. For re-use rights please refer to the publishers terms and conditions.
Author(s): Toon M, Lemke F
Publication type: Conference Proceedings (inc. Abstract)
Publication status: Published
Conference Name: 24th International Colloquium on Relationship Marketing
Year of Conference: 2016
Print publication date: 06/09/2016
Acceptance date: 01/09/2016
Date deposited: 19/10/2016
URL: http://icrm2016.sciencesconf.org