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'Student Switch Off!': How do university students respond to a corporate-sponsored pro-environmental social marketing campaign?

Lookup NU author(s): Professor Danae Manika, Dr Diana Gregory-Smith

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Publication metadata

Author(s): Manika D, Gregory-Smith D, Wells V, Trombetti E

Publication type: Article

Publication status: Published

Journal: Studies in Higher Education

Year: 2019

Volume: 44

Issue: 9

Pages: 1691-1706

Online publication date: 05/07/2018

Acceptance date: 05/05/2018

Date deposited: 03/07/2018

ISSN (print): 0307-5079

ISSN (electronic): 1470-174X

Publisher: Routledge

URL: https://doi.org/10.1080/03075079.2018.1474456

DOI: 10.1080/03075079.2018.1474456


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