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Crowdfunding: A Strategy for Acquiring Money And Increasing Fan Loyalty?!

Lookup NU author(s): Dr David Grundy


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Publication metadata

Author(s): Ratz M, Grundy D, Pfeffel F, Hart D, Wandmacher R

Publication type: Conference Proceedings (inc. Abstract)

Publication status: Published

Conference Name: ESEA 9th European Conference on Sport Economics

Year of Conference: 2017

Acceptance date: 06/03/2017