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Towards understanding a football club’s social media network: an exploratory case study of Manchester United

Lookup NU author(s): Dr Wasim Ahmed

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This is the authors' accepted manuscript of an article that has been published in its final definitive form by Emerald Publishing Limited, 2021.

For re-use rights please refer to the publisher's terms and conditions.


Publication metadata

Author(s): Guzmán EM, Zhang Z, Ahmed W

Publication type: Article

Publication status: Published

Journal: Information Discovery and Delivery

Year: 2021

Volume: 49

Issue: 1

Pages: 71-83

Print publication date: 18/02/2021

Online publication date: 23/01/2021

Acceptance date: 19/11/2020

Date deposited: 01/12/2020

ISSN (print): 2398-6247

Publisher: Emerald Publishing Limited

URL: https://doi.org/10.1108/IDD-08-2020-0106

DOI: 10.1108/IDD-08-2020-0106


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