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Lookup NU author(s): Dr Simon McKerrell,
Dr Jasmine Hornabrook
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License (CC BY-NC-ND).
This paper examines the key issues that emerge in the understanding of traditional music asmicro-enterprise in the rural creative economy of Argyll and Bute, Scotland. Using evidencefrom detailed ethnographic fieldwork, with musicians, festival organisers, tour operators,business owners and civil servants, this paper examines how issues such as geographicaland social distance, internet connectivity, and cultural tourism are understood in relation tothe musical life of Argyll and Bute. We advocate for greater ethnographic engagement withlocal communities in order to provide a more sophisticated, real-world understanding of ruralcultural policy and the impact of current policies on local musicians. The paper thereforeforegrounds ethnography as an important method in local, rural contexts such as Argyll andBute, where typically, much of the creative economy is embedded in statistically invisibleeconomic and cultural activity and portfolio employment.
Author(s): McKerrell S, Hornabrook J
Publication type: Article
Publication status: Published
Journal: Creative Industries Journal
Pages: Epub ahead of print
Online publication date: 01/06/2021
Acceptance date: 06/05/2021
Date deposited: 07/05/2021
ISSN (print): 1751-0694
ISSN (electronic): 1751-0708
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