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Lookup NU author(s): Dr Shoaib Ul Haq
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In this article, we use the critical theory literature to describe the processes of co-optation by which capitalism engages with its radical alternatives in order to subvert their emancipatory potential. We chose the global Islamic banking industry as our empirical context, which represents bold efforts to build a radical alternative embedded in Islamic moral precepts. However, we observed that the performative intent of capitalist discourse, reflected in a strong preoccupation with effectiveness and efficiency, has come to dominate all economic claims in the Islamic banking industry. The oppositional ideas that were intended to disturb the economic status quo now reproduce it along with its privileges, despite the vaulted rhetoric about establishing a genuine alternative. The article ends by mapping out some implications of re-introducing co-optation in the critical theory literature.
Author(s): Ul-Haq S, Lone RA, Ashraf N
Publication type: Article
Publication status: Published
Journal: Organization
Year: 2022
Volume: 29
Issue: 1
Pages: 129-154
Print publication date: 01/01/2022
Online publication date: 21/07/2020
Acceptance date: 15/07/2020
ISSN (print): 1350-5084
ISSN (electronic): 1461-7323
Publisher: Sage
URL: https://doi.org/10.1177/1350508420939245
DOI: 10.1177/1350508420939245
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