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Lookup NU author(s): Dr Mengyun HuORCiD
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Author(s): Pantano E, Scarpi D, Hu M
Editor(s): Stylos, N., Rahimi, R., Robinson, P.
Publication type: Book Chapter
Publication status: Published
Book Title: Contemporary Marketing Management for Tourism and Hospitality
Year: 2024
Pages: 177-204
Online publication date: 31/10/2024
Acceptance date: 01/10/2023
Publisher: Palgrave Macmillan, Cham.
Place Published: Switzerland
URL: https://doi.org/10.1007/978-3-031-65049-9_8
DOI: 10.1007/978-3-031-65049-9_8
Library holdings: Search Newcastle University Library for this item
ISBN: 9783031650482