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Mystery consumption backfire: How package framing shapes purchase intentions for near-expired food

Lookup NU author(s): Dr Chloe HuangORCiD

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Publication metadata

Author(s): Huang J, Nie X

Publication type: Conference Proceedings (inc. Abstract)

Publication status: Published

Conference Name: Society for Consumer Psychology Annual Conference (SCP)

Year of Conference: 2026

Online publication date: 29/03/2026

Acceptance date: 01/11/2025

Publisher: Society for Consumer Psychology

URL: https://myscp.org/events/annual26/

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