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The Newcastle University research output collection, currently available on ePrints, will shortly be moving to a new open repository platform, Figshare. To prepare for the data migration we have paused adding new content to ePrints, and will resume once the new repository is launched. During this time you will continue to have access to ePrints (but no new content will appear). We will share updates here when available.

Trusting the Avatar: An examination of trust and risk factors in electronic and virtual retailing

Lookup NU author(s): Professor Michael Bourlakis, Professor Savvas PapagiannidisORCiD, Helen Fox

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Publication metadata

Author(s): Bourlakis M, Papagiannidis S, Fox H

Editor(s): Kautonen, T; Karjaluoto, H

Publication type: Book Chapter

Publication status: Published

Book Title: Trust and New Technologies: Marketing and Management on the Internet and Mobile Media

Year: 2008

Pages: 40-55

Publisher: Edward Elgar Publishing

Place Published: Cheltenham

Library holdings: Search Newcastle University Library for this item

ISBN: 9781847205681


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