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Lookup NU author(s): Dr Ray Lowry
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This is a case study to investigate in an objective way how fluoridation is reported in the press. All press cuttings collected by a reputable national agency covering a 9-month period were studied; were rated as being profluoridation, antifluoridation or neutral. The rating system was calibrated before the study by comparing the scores given by the author and a selected group of experts. Overall, press article coverage was antifluoridation, though it is not clear how intentional this is. © British Dental Journal 2000.
Author(s): Lowry RJ
Publication type: Article
Publication status: Published
Journal: British Dental Journal
Year: 2000
Volume: 189
Issue: 1
Pages: 14-18
ISSN (print): 0007-0610
ISSN (electronic): 1476-5373
Publisher: Nature Publishing Group
URL: http://dx.doi.org/10.1038/sj.bdj.4800587
DOI: 10.1038/sj.bdj.4800587
PubMed id: 10967819
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