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Exploring Service Dominant-logic within computer mediated actor-networks

Lookup NU author(s): Dr Janet Ward

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Publication metadata

Author(s): Ward JA; Stone T; Saren MA

Publication type: Conference Proceedings (inc. Abstract)

Publication status: Published

Conference Name: 40th European Marketing Academy Conference (EMAC)

Year of Conference: 2011

Publisher: University of Ljublijana

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