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Exploring the impact of sales technology on salesperson performance: A task-based approach

Lookup NU author(s): Professor Andreas Eggert

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Publication metadata

Author(s): Eggert A, Serdaroglu M

Publication type: Article

Publication status: Published

Journal: Journal of Marketing Theory and Practice

Year: 2011

Volume: 19

Issue: 2

Pages: 169-185

Print publication date: 01/04/2011

ISSN (print): 1069-6679

ISSN (electronic): 1944-7175

Publisher: M.E. Sharpe, Inc.

URL: http://dx.doi.org/10.2753/MTP1069-6679190204

DOI: 10.2753/MTP1069-6679190204

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