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Building customer loyalty in online retailing: The role of relationship quality

Lookup NU author(s): Dr Lucy Lu

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Publication metadata

Author(s): Rafiq M, Fulford H, Lu X

Publication type: Article

Publication status: Published

Journal: Journal of Marketing Management

Year: 2013

Volume: 29

Issue: 3-4

Pages: 494-517

Print publication date: 26/11/2012

Date deposited: 17/03/2014

ISSN (print): 0267-257X

ISSN (electronic): 1472-1376

Publisher: Routledge

URL: http://dx.doi.org/10.1080/0267257X.2012.737356

DOI: 10.1080/0267257X.2012.737356

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