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“The Influences of Corporate Social Responsibilities on Consumer Product Responses”

Lookup NU author(s): Dr Lucy Lu

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Publication metadata

Author(s): Brunner C, Lu X

Publication type: Conference Proceedings (inc. Abstract)

Publication status: Published

Conference Name: 11th International Conference on Research in Advertising (ICORIA)

Year of Conference: 2012

URL: http://www.europeanadvertisingacademy.org/conference2012/


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