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Lookup NU author(s): Professor Stewart Clegg
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The concept of improvisation, while now recognized in organization studies, has been neglected in strategy studies. We suggest that one of the reasons for this is the dominance of a structural view of strategy and competition. Alternative views, such as the Austrian school or those that stress the Red Queen effect, emphasize the process-based nature of competition. In fast-changing environments, speed and reaction are central attributes, which render the traditional separation between planning and execution untenable. In these contexts, improvisation, the convergence of planning and execution, becomes a paradoxical form of “real time foresight”: organizations screen trends, spot opportunities, actively wait and/or act with speed to seize the moment.
Author(s): Cunha MPE, Clegg SR, Kamoche K
Publication type: Article
Publication status: Published
Journal: Futures
Year: 2012
Volume: 44
Issue: 3
Pages: 265-272
Print publication date: 02/04/2012
Online publication date: 15/10/2011
ISSN (print): 0016-3287
ISSN (electronic): 1873-6378
Publisher: Pergamon Press
URL: http://dx.doi.org/10.1016/j.futures.2011.10.009
DOI: 10.1016/j.futures.2011.10.009
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