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Brand Image, Cultural Association, and Marketing: 'New Zealand' Butter and Lamb Exports to Britain, c.1920-1938

Lookup NU author(s): Professor David Higgins

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This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License (CC BY-NC-ND).


Publication metadata

Author(s): Barnes F, Higgins DM

Publication type: Article

Publication status: Published

Journal: Business History

Year: 2020

Volume: 62

Issue: 1

Pages: 70-97

Online publication date: 04/07/2017

Acceptance date: 15/06/2017

Date deposited: 02/08/2017

ISSN (print): 0007-6791

ISSN (electronic): 1743-7938

Publisher: Taylor & Francis

URL: https://doi.org/10.1080/00076791.2017.1344223

DOI: 10.1080/00076791.2017.1344223


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