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Lookup NU author(s): Professor Natalia Yannopoulou
This is the authors' accepted manuscript of an article that has been published in its final definitive form by John Wiley & Sons Ltd., 2019.
For re-use rights please refer to the publisher's terms and conditions.
Author(s): Yannopoulou N, Liu M, Bian X, Pereira Heath T
Publication type: Article
Publication status: Published
Journal: International Journal of Consumer Studies
Print publication date: 01/07/2019
Online publication date: 14/02/2019
Acceptance date: 04/02/2019
Date deposited: 25/02/2019
ISSN (print): 1470-6423
ISSN (electronic): 1470-6431
Publisher: John Wiley & Sons Ltd.
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