Toggle Main Menu Toggle Search

Open Access padlockePrints

The Newcastle University research output collection, currently available on ePrints, will shortly be moving to a new open repository platform, Figshare. To prepare for the data migration we have paused adding new content to ePrints, and will resume once the new repository is launched. During this time you will continue to have access to ePrints (but no new content will appear). We will share updates here when available.

Understanding Corporate Rebranding: An Evolution Theory Perspective

Lookup NU author(s): Dr Alexander TeviORCiD

Downloads


Licence

This work is licensed under a Creative Commons Attribution 4.0 International License (CC BY 4.0).


Publication metadata

Author(s): Tevi A, Otubanjo O

Publication type: Article

Publication status: Published

Journal: International Journal of Marketing Studies

Year: 2013

Volume: 5

Issue: 3

Pages: 87-93

Online publication date: 15/04/2013

Date deposited: 26/10/2023

ISSN (print): 1918-719X

ISSN (electronic): 1918-7203

Publisher: Candian Center of Science and Education

URL: https://doi.org/10.5539/ijms.v5n3p87

DOI: 10.5539/ijms.v5n3p87


Altmetrics

Altmetrics provided by Altmetric


Share