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Lookup NU author(s): Dr Saurabh BhattacharyaORCiD
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License (CC BY-NC-ND).
The paper's objective is to explore a conceptual model on the influence of CSR “fit” on organizational attractiveness among job applicants under the boundary conditions of CEO activism and CSR credibility. The study is based on archival research, largely reviewing extant literature in CSR and drawing propositions based on existing theory. Paper draws propositions based on the literature on CSR fit, credibility, and CEO activism. Our paper asserts influence of CSR fit on organizational attractiveness among job applicants. It further explains moderated mediating mechanism through which CSR fit influences organizational attractiveness among job applicants. Recruitment literature has primarily explored the role of CSR in attracting potential job candidates. In this paper, we present the role of CSR “fit,” an aspect not explored before in recruitment literature. We also introduce the role of CEO activism in recruitment literature.
Author(s): Agnihotri A, Bhattacharya S
Publication type: Conference Proceedings (inc. Abstract)
Publication status: Published
Conference Name: 81st Annual Meeting of the Academy of Management
Year of Conference: 2021
Print publication date: 01/08/2021
Online publication date: 25/07/2021
Acceptance date: 01/04/2021
Date deposited: 25/08/2022
ISSN: 2151-6561
Publisher: Academy of Management Proceedings
URL: https://doi.org/10.5465/AMBPP.2021.12604abstract
DOI: 10.5465/AMBPP.2021.12604abstract
Library holdings: Search Newcastle University Library for this item
ISBN: 00650668
