Publications by Dr Saurabh Bhattacharya - ePrints

Browsing publications by Dr Saurabh Bhattacharya.

Newcastle Authors	Title	Year
Dr Saurabh Bhattacharya Professor Natalia Yannopoulou	Hurdles to Efficient Digital Marketing – A Review	2025
Dr Saurabh Bhattacharya	Can salespersons help firms overcome brand image crisis? Role of facial appearance	2024
Dr Saurabh Bhattacharya	CEO narcissism and CSR: role of organizational virtue orientation	2024
Dr Saurabh Bhattacharya	Chatbots' Effectiveness in Service Recovery	2024
Dr Saurabh Bhattacharya Dionysios Vroulias	Determinants of funding intention of crowdfunding campaigns from India – a subregional cultural variation and transnational migrants perspective	2024
Dr Saurabh Bhattacharya	Driving metaverse adoption in the hospitality industry: An upper echelon perspective	2024
Frances Crinnion Professor Natalia Yannopoulou Dr Saurabh Bhattacharya	Fake news inside ideological social media echo chambers	2024
Dr Saurabh Bhattacharya	Family firms and innovation: A revisit to SEW perspective	2024
Dr Saurabh Bhattacharya Professor Matthew Gorton	Founder's birth order and triple bottom line in B2B SMEs	2024
Dr Saurabh Bhattacharya	Influence of power imbalance and actual vulnerability on trust formation	2024
Dr Saurabh Bhattacharya	Managerial values and sustainable oriented innovation: Examining the role of knowledge exploration versus exploitation practices	2024
Dr Saurabh Bhattacharya	CEO Temporal Focus and Product Newness	2023
Dr Saurabh Bhattacharya	Combatting global disruption through tertius iungens orientation of CEOs: A moderated-mediated mechanism	2023
Dr Saurabh Bhattacharya Professor Suraksha Gupta	Do morally disengaged employees withdraw from customer-oriented citizenship behavior in response to customers’ uncivil behavior?	2023
Dr Saurabh Bhattacharya	Do Morphed Product Forms Enhance Consumer Response to Cause Marketing Campaigns?	2023
Dr Saurabh Bhattacharya Professor Natalia Yannopoulou	Foreign market entry modes for servitization under diverse macroenvironmental conditions: taxonomy and propositions	2023
Dr Saurabh Bhattacharya	Founders' Birth order and Triple Bottom Line in B2B SMEs	2023
Dr Saurabh Bhattacharya	CEO career horizon influence strategic novelty of a firm: A study under the boundary condition of CEO’s temporal focus	2022
Dr Saurabh Bhattacharya	CEO polychronicity and SME internationalization	2022
Dr Saurabh Bhattacharya	CSR fit and organizational attractiveness for job applicants	2022
Dr Saurabh Bhattacharya	Customer incivil behavior and employee retaliation	2022
Dr Saurabh Bhattacharya Professor Natalia Yannopoulou	Examining social media engagement through health-related message framing in different cultures	2022
Dr Saurabh Bhattacharya	Relative Advertising- Antecedents and Consequences	2022
Dr Saurabh Bhattacharya Professor Natalia Yannopoulou	Technological knowledge and internationalization: evidence from India	2022
Dr Saurabh Bhattacharya	TMT socio-demographic traits and employee satisfaction	2022
Dr Saurabh Bhattacharya	Can CEOs' Facial Attractiveness Influence Philanthropic Behavior? Evidence from India	2021
Dr Saurabh Bhattacharya	CEO narcissism and myopic management	2021
Dr Saurabh Bhattacharya	Chief Executive Officer Regulatory Focus and Competitive Action Frequency	2021
Dr Saurabh Bhattacharya Professor Natalia Yannopoulou	Combating fake news: Social media engagement with pro-vaccine messages	2021
Dr Saurabh Bhattacharya	Congruent versus Incongruent Branding for Emerging Market Firms	2021
Dr Saurabh Bhattacharya	CSR fit and organizational attractiveness for job applicants	2021
Dr Samina Sumrin Professor Suraksha Gupta Dr Saurabh Bhattacharya	Eco-innovation for environment and waste prevention	2021
Dr Saurabh Bhattacharya	Endorsement Effectiveness of Celebrities Versus Social Media Influencers in the Materialistic Cultural Environment of India	2021
Dr Saurabh Bhattacharya	Impact of celebrity endorsement on affective content in online reviews	2021
Dr Saurabh Bhattacharya	Beyond Meat: On the Route to Profitability?	2020
Dr Saurabh Bhattacharya	Boeing 737 MAX: Dethroned by Competitive Rivalry?	2020
Dr Saurabh Bhattacharya	ESOPs and New Product Launch: Conditional Effects of Financial Slack and Ownership Concentration	2020
Dr Saurabh Bhattacharya	Noora Health: An Innovative Human-Centred Health Care Design	2020
Dr Saurabh Bhattacharya	Primark Stores Limited: Low-cost Strategy and Sustainability Initiatives	2020
Dr Saurabh Bhattacharya	Starbucks Corporation: Fighting Racial Bias	2020
Dr Saurabh Bhattacharya	The WeWork Company: Internationalization of a Born Global Firm	2020
Dr Saurabh Bhattacharya	Virgin Galactic: Diffusion of Innovation in Space Tourism?	2020
Dr Saurabh Bhattacharya	Visa Inc.: Threat from Cryptocurrency?	2020
Dr Saurabh Bhattacharya	CEO Narcissism and Internationalization by Indian Firms	2019
Dr Saurabh Bhattacharya	CEO testosterone and new product introduction (NPI)	2019
Dr Saurabh Bhattacharya	Chimelong Ocean Kingdom: A Sustainable Competitive Advantage?	2019
Dr Saurabh Bhattacharya	Communicating CSR practices – Role of internationalization of emerging market firms	2019
Dr Saurabh Bhattacharya	Elon Musk: Saving the Fate of Tesla	2019
Dr Saurabh Bhattacharya	Executive Crisis at Lululemon: Who Is Responsible for Establishing Company Culture?	2019
Dr Saurabh Bhattacharya	ICICI Bank: Restoring Faith in Corporate Governance	2019
Dr Saurabh Bhattacharya	Internationalization, related party transactions, and firm ownership structure: Empirical evidence from an emerging market	2019
Dr Saurabh Bhattacharya	Lactalis: The Product-Harm and Product Recall Crises	2019
Dr Saurabh Bhattacharya	OYO: Global Expansion	2019
Dr Saurabh Bhattacharya	Résumé Padding and Corporate Governance Failure at Samsonite	2019
Dr Saurabh Bhattacharya	SendGrid, Inc.: Growth Through Servant Leadership	2019
Dr Saurabh Bhattacharya	Spotify’s Agile Organizational Structure: Is It a Good Fit for a Financial Services Firm?	2019
Dr Saurabh Bhattacharya	The Punjab National Bank: The Modi Fraud—System Failure or People Failure?	2019
Dr Saurabh Bhattacharya	The Relative Effectiveness Of Endorsers: The Identity Badge of CEOs and Founders Versus the Attractiveness of Celebrities	2019
Dr Saurabh Bhattacharya	Thought Piece: Tribal communities: A case for building a sustainable business ecosystem	2019
Dr Saurabh Bhattacharya	Unethical consumer behavior: the role of institutional and socio-cultural factors	2019
Dr Saurabh Bhattacharya	Vazirani Shul: India's First Electric Hypercar	2019
Dr Saurabh Bhattacharya	Are multiple brand endorsements economically effective?	2018
Dr Saurabh Bhattacharya	Blue Apron: Disruption in the U.S. food industry? (Product # 9B18M093)	2018
Dr Saurabh Bhattacharya	Converse’s Chuck Taylor: Future Growth of a Retro Brand	2018
Dr Saurabh Bhattacharya	Drivers of employee retaliation towards customer incivil behavior	2018
Dr Saurabh Bhattacharya	International Acquisitions and Emerging Market Firms' Performance - A Structural Contingency Perspective	2018
Dr Saurabh Bhattacharya	Nike: Ethics versus reputation in the #MeToo era (Product # 9B18C040)	2018
Professor Matthew Gorton Dr Saurabh Bhattacharya	The impact of prior price dispersion and basket size on the effectiveness of retailer’s obfuscation strategies	2018
Dr Saurabh Bhattacharya	The Market Value of Celebrity Endorsement: Evidence From India Reveals Factors That Can Influence Stock-Market Returns	2018
Dr Saurabh Bhattacharya	Toys “R” Us: What went wrong? (Product # 9B18M118)	2018
Dr Saurabh Bhattacharya	Allegiant Airlines: Finding a New Customer Segment (Product # 9B17M030)	2017
Dr Saurabh Bhattacharya	Corporate Name Change and the Market Valuation of Firms: Evidence from an Emerging Market	2017
Dr Saurabh Bhattacharya	Factors Affecting the Pen Habits of Physicians: An Exploratory Factor Analytic Study	2017
Dr Saurabh Bhattacharya	Fastenal: Losing its Fast Growth to Amazon Business?	2017
Dr Saurabh Bhattacharya	Indus OS: Revolution Through Incremental Innovation (Product # 9B17M074)	2017
Dr Saurabh Bhattacharya	New Product Launch Capability of Emerging Market Firms	2017
Dr Saurabh Bhattacharya	Spanx Inc.: Growth Dilemma for a Shapewear Leader	2017
Dr Saurabh Bhattacharya	The Chia Co: Offering a Superfood or a Fad? (Product # 9B17M130)	2017
Dr Saurabh Bhattacharya	The Saga of Maggi, Nestle’s Controversial Flagship Brand in India	2017
Dr Saurabh Bhattacharya	Appraisal of literature on customer experience in tourism sector: Review and framework	2016
Dr Saurabh Bhattacharya	Celebrity Endorsement and Market Valuation: Evidence from India	2016
Dr Saurabh Bhattacharya	Online Review Helpfulness: Role of Qualitative Factors	2016
Dr Saurabh Bhattacharya	Patanjali Ayurved Limited: Disruption or Innovation?	2016
Dr Saurabh Bhattacharya	Value Innovation By Chobani (Product # 9B16M180)	2016
Dr Saurabh Bhattacharya	BigBasket.com (Product # 9B15M010)	2015
Dr Saurabh Bhattacharya	Determinants of export intensity in emerging markets: An upper echelon perspective	2015
Dr Saurabh Bhattacharya	The Tata Nano: What Went Wrong? (Product #9B15A053)	2015
Dr Saurabh Bhattacharya	Whistleblowing policy disclosure: Evidence from an Indian emerging market	2015
Dr Saurabh Bhattacharya	Hypercompetition in E-retail: Flipkart.com (Product # 9B14M100)	2014
Dr Saurabh Bhattacharya	India Post (Product # 9B13M119)	2014