ePrints

Online Surprise Gift-giving Services and Wellbeing: Sender and Recipient Perspectives

Lookup NU author(s): Dr Rachael Millard, Dr Tana Licsandru, Professor Danae ManikaORCiD, Professor Diana Gregory-SmithORCiD

Downloads

The full text of this item is currently under embargo and cannot be made publicly available until after publication.

Publication metadata

Author(s): Millard R, Licsandru TC, Manika D, Gregory-Smith D

Publication type: Article

Publication status: In Press

Journal: European Journal of Marketing

Year: 2026

Acceptance date: 18/05/2026

Date deposited: 22/05/2026

ISSN (print): 0309-0566

ISSN (electronic): 1758-7123

Publisher: Emerald Publishing Limited

DOI: 10.1108/EJM-09-2024-0781

Altmetrics

Share