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The role of visual media when examining social conflicts in online consumption communities within a social network site

Lookup NU author(s): Professor Natalia Yannopoulou, Professor Klaus Schoefer


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Publication metadata

Author(s): Chandrasapth C, Yannopoulou N, Schoefer K, Kesley D

Publication type: Conference Proceedings (inc. Abstract)

Publication status: Published

Conference Name: 51st Academy of Marketing Conference

Year of Conference: 2018

Online publication date: 02/07/2018

Acceptance date: 04/04/2018