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Lookup NU author(s): Dr Saurabh BhattacharyaORCiD, Professor Natalia Yannopoulou
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Author(s): Agnihotri A, Bhattacharya S, Yannopoulou N
Editor(s): MacRury I; Manika D
Publication type: Book Chapter
Publication status: In Press
Book Title: The Routledge Handbook of Digital Advertising
Year: 2024
Online publication date: 27/12/2024
Acceptance date: 07/03/2024
Edition: 1
Publisher: Taylor and Francis Group
Place Published: London
URL: https://www.taylorfrancis.com/books/edit/10.4324/9781003168485/digital-advertising-evolution-iain-macrury-danae-manika
Notes: To be published 27th Dec
Library holdings: Search Newcastle University Library for this item
ISBN: 9781003168485
