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Browsing publications by
Professor Suraksha Gupta
Newcastle Authors
Title
Year
Full text
Nida Shamim
Professor Suraksha Gupta
Evaluating user engagement via Metaverse environment through immersive experience for travel and tourism websites
2025
Professor Suraksha Gupta
Customer analytics and new product performance: The role of contingencies
2024
Professor Suraksha Gupta
From vineyard to table: Uncovering wine quality for sales management through machine learning
2024
Professor Suraksha Gupta
Guest editorial: Leadership strategies for sustaining business success in the post-pandemic era
2024
Professor Suraksha Gupta
Dr Mingxue Wei
Women empowerment: challenges and opportunities for sustainable development goals
2024
Dr Saurabh Bhattacharya
Professor Suraksha Gupta
Do morally disengaged employees withdraw from customer-oriented citizenship behavior in response to customers’ uncivil behavior?
2023
Professor Suraksha Gupta
Reshoring: A Road to Industry 4.0 Transformation
2023
Professor Suraksha Gupta
The effect of home country characteristics on the internationalization of EMNEs: The moderating role of knowledge stock
2023
Dr Rama Kanungo
Professor Suraksha Gupta
Dr Rui Liu
Digital Consumption and Socio-normative Vulnerability
2022
Dr Doane Ye
Professor Suraksha Gupta
Dr Eftychia Palamida
Exploring the Influence of Leadership Ethics on Employees' Brand Loyalty: A Constructivist Grounded Theory
2022
Professor Suraksha Gupta
Exploring the role of social capital mechanisms in cooperative resilience
2022
Professor Suraksha Gupta
Dr Rama Kanungo
Financial inclusion through digitalisation: Economic viability for the bottom of the pyramid (BOP) segment
2022
Dr Ye Yan
Professor Suraksha Gupta
Dr Tana Licsandru
Professor Klaus Schoefer
Integrating Machine Learning, Modularity and Supply Chain Integration for Branding 4.0
2022
Dr Doane Ye
Professor Suraksha Gupta
Dr Eftychia Palamida
Leadership Ethics and Employee Loyalty: A Grounded Theory Approach
2022
Professor Suraksha Gupta
Managing brand preferences of resellers
2022
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