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Browsing publications by Professor Matthew Gorton

Newcastle AuthorsTitleYearFull text
Professor Matthew Gorton
Configuring perceived fit to mitigate consumer animosity in the context of cross-border sport sponsorships2021
Min Yan
Dr Raffaele Filieri
Professor Matthew Gorton
Continuance intention of online technologies: A systematic literature review2021
Professor Matthew Gorton
Dr Carmen Hubbard
Professor Jeremy Phillipson
Professor Stephen Quarrie
Dr Barbara Tocco
et al.
Hybrid Forums2021
Professor Matthew Gorton
Local food sales and point of sale priming: evidence from a supermarket field experiment2021
Professor Matthew Gorton
Dr Barbara Tocco
Looking Behind the Choice of Organic: A Cross-country Analysis Applying Integrated Choice and Latent Variable Models2021
Min Yan
Dr Raffaele Filieri
Professor Matthew Gorton
Mobile apps for healthy living: factors influencing continuance intention for health apps2021
Professor Matthew Gorton
The Animosity Transfer Process: consumer denigration of foreign sponsors and testing potential mitigation strategies2021
Professor Matthew Gorton
The effects of perceived regulatory efficacy, ethnocentrism and food safety concern on the demand for organic food2021
Professor Matthew Gorton
Dr Barbara Tocco
What determines consumers' use of eco-labels? Taking a close look at label trust2021
Roger Turner
Professor Jeremy Phillipson
Professor Matthew Gorton
Dr Paul Cowie
Thao Nguyen
et al.
What is the contribution of rural enterprise to Levelling Up, and how can this be further enabled?2021
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