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Browsing publications by Professor Klaus Schoefer.

Newcastle AuthorsTitleYearFull text
KC Chandrasapth
Professor Natalia Yannopoulou
Professor Klaus Schoefer
A Multimodal Discourse-Mythological Approach to Understanding Brand-Based Conflicts in Online Consumer Communities: The Case of Samsung vs. Huawei2022
Ye Yan
Professor Suraksha Gupta
Dr Tana Licsandru
Professor Klaus Schoefer
Integrating Machine Learning, Modularity and Supply Chain Integration for Branding 4.02022
Professor Klaus Schoefer
Student-to-Student Interactions in Marketing Education: A Critical Incident Technique–based Inquiry into Drivers of Students’ (Dis)Satisfaction2022
KC Chandrasapth
Professor Natalia Yannopoulou
Professor Klaus Schoefer
Dr Tana Licsandru
Conflict in online consumption communities: A systematic literature review and directions for future research2021
Professor Suraksha Gupta
Professor Klaus Schoefer
Corporate Rebranding: An Internal Perspective2021
Hao Liu
Professor Klaus Schoefer
Dr Efstathia Tzemou
Perceived Brand Globalness/Localness: A Systematic Review of the Literature and Directions for Further Research2021
Dr Yulia Dzenkovska
Professor Klaus Schoefer
Dr Nima Heirati
Professor Fred Lemke
Value cues derived from mobile apps' interface design: An investigation of the contingent effects of psychological factors2021
Ye Yan
Professor Suraksha Gupta
Professor Klaus Schoefer
A review of e-mass customization as a branding strategy2020
Nora Alomar
Professor Natalia Yannopoulou
Professor Klaus Schoefer
Authentic Ethnic Advertisements Perception: An Abstract2020
Professor Markus Blut
Dr Nima Heirati
Professor Klaus Schoefer
The Dark Side of Customer Participation: When Customer Participation in Service Co-Development Leads to Role Stress2020
KC Chandrasapth
Professor Natalia Yannopoulou
Professor Klaus Schoefer
Dr Darren Kelsey
The Power of Collective Brand Defending in Mitigating Negative eWOM: An Abstract2020
Nora Alomar
Professor Natalia Yannopoulou
Professor Klaus Schoefer
Authentic Ethnic Advertisement Perceptions2019
KC Chandrasapth
Professor Natalia Yannopoulou
Professor Klaus Schoefer
Dr Darren Kelsey
Online conflicts regarding innovation-based brand positioning: The case of Samsung versus Huawei smartphones2019
Professor Klaus Schoefer
Dr Nima Heirati
Professor Markus Blut
The Moderating Effect of Cultural Value Orientations on Behavioral Responses to Dissatisfactory Service Experiences2019
KC Chandrasapth
Professor Natalia Yannopoulou
Professor Klaus Schoefer
Dr Darren Kelsey
The power of collective brand defending in mitigating negative eWOM: The case of a Samsung Galaxy Note8 Club devoted Thai consumer-organized community2019
Professor Klaus Schoefer
Can CSR communication act as a buffer in case of a CSR scandal? An experimental exploration of consumer responses2018
Professor Klaus Schoefer
Perceived Globalness and Localness in B2B Brands: A Co-Branding Perspective2018
Professor Natalia Yannopoulou
Professor Klaus Schoefer
The role of visual media when examining social conflicts in online consumption communities within a social network site2018
Charles Kemp
Professor Klaus Schoefer
Professor Markus Blut
Asymmetric Brand Extensions: An Investigation into Success Drivers2017
Dr Yulia Dzenkovska
Dr Nima Heirati
Professor Klaus Schoefer
Customer Experience Quality – Boundaries, Measurement and Management2017
Dr Yulia Dzenkovska
Professor Fred Lemke
Dr Nima Heirati
Professor Klaus Schoefer
Customer Experience Quality: Quo Vadis?2017
Professor Klaus Schoefer
Professor Markus Blut
Charles Kemp
Extending Service Brands into Products Versus Services: Multilevel Analyses of Key Success Drivers2017
Charles Kemp
Professor Klaus Schoefer
Professor Markus Blut
The Relevance of Perceived Fit in Symmetric and Asymmetric Brand Extensions2017
Professor Klaus Schoefer
Dr Anders Wappling
Dr Nima Heirati
Cultural Variation in Behavioral Responses to Dissatisfactory Services Experiences2016
Dr Yulia Dzenkovska
Dr Nima Heirati
Professor Fred Lemke
Professor Klaus Schoefer
Customer Experience Quality: Preliminary Inquiry Using Repertory Grid Technique2016
Professor Klaus Schoefer
Customer Outrage following Service Failure: A Qualitative Approach2016
Professor Markus Blut
Professor Klaus Schoefer
Customer Outrage following Service Failure: A Qualitative Approach2016
Dr Nima Heirati
Professor Klaus Schoefer
Do professional service firms benefit from customer and supplier collaborations in competitive, turbulent environments?2016
Professor Markus Blut
Professor Klaus Schoefer
Factors Influencing the Acceptance of Self-Service Technologies: A Meta-Analysis2016
Dr Yulia Dzenkovska
Dr Nima Heirati
Professor Klaus Schoefer
Professor Fred Lemke
Shaping Customer Experience through the Service, Communication, and Usage Encounters2016
Chutinida Phalusuk
Professor Markus Blut
Professor Klaus Schoefer
Dr Mitchell Ness
Towards a Conceptual Framework for Understanding Customer Evaluations of Service Failure Delivery Network2016
Chutinida Phalusuk
Professor Markus Blut
Professor Klaus Schoefer
Dr Mitchell Ness
Towards a Conceptual Framework for Understanding Customer Evaluations of Service Failure in Delivery Networks2016
Dr Nima Heirati
Professor Klaus Schoefer
When do customer participation and supplier collaboration help B2B service firms offer superior performance value and relational value2014
Professor Klaus Schoefer
Cultural Moderation in the Formation of Recovery Satisfaction Judgments: A Cognitive-Affective Perspective2010
Professor Klaus Schoefer
A Typology of Consumers' Emotional Response Styles During Service Recovery Encounters2009
Professor Klaus Schoefer
Measuring Experienced Emotions during Service Recovery Encounters: Construction and Assessment of the ESRE Scale2008
Professor Klaus Schoefer
The Role of Cognition and Affect in the Formation of Customer Satisfaction Judgements concerning Service Recovery Encounters2008
Professor Klaus Schoefer
The Role of Emotions in Translating Perceptions of (In)Justice into Postcomplaint Behavioral Responses2008
Professor Klaus Schoefer
Developing Material for Online Management Education: The UKeU Experience2006
Professor Klaus Schoefer
The Determinants and Consequences of Consumer Trust in e-Retailing: A Conceptual Framework2005
Professor Klaus Schoefer
The Impact of Perceived Justice on Consumers' Emotional Responses to Service Complaint Experiences2005
Professor Klaus Schoefer
Customer Evaluations of Service Failure and Recovery Encounters: A Perceived Justice Perspective2004
Professor Klaus Schoefer
Customer Evaluations of Tour Operators' Responses to their Complaints: An Exploratory Study2004
Professor Klaus Schoefer
The Determinants and Consequences of Consumer Trust in Online Environments: An Exploratory Investigation2004
Professor Klaus Schoefer
eTourism: information technologies for strategic tourism management by Dimitrios Buhalis. Pearson Education Limited, Harlow, 2003, No. of pages 376. ISBN 0-582-35740-32003